Unique Marketing Tips For Real Estate Agents

If you want to have a successful career as a realtor, you need to learn to put your clients’ needs first. Any real estate agent marketing strategy should be subtle and less self-centred. However, don’t forget that any marketing approach should inspire the audience to get in business with you. Try to automate things as often as possible and focus on the humane aspect of your business. If you are a little short on funds, focus on directing your marketing ideas in maintaining your existing customer base. It is much easier to retain a client than it is to get a new one. The Canadian real estate industry is highly competitive. If you want to run a successful business, take note of the following marketing tips and incorporate them into your strategies.

Use Existing Marketing Tools Wisely

There’s a vast collection of real estate tools out to choose from. The challenge lies in choosing a realtor marketing tool that makes you a better agent since all of them claim to do so. The only way to become a better agent is knowing how to give your customers what they want. Having a plethora or real estate tools at your disposal doesn’t get you there, but choosing one that complements your skill can get you real close.

Be Patient with Direct Mail Marketing

There has been a lot of talk on direct mail marketing on the real estate scene recently. If used in the right way, direct mail campaigns can really improve your business’s awareness levels among potential clients. Your best bet is to run your campaigns for a long time. Therefore, consistency is key. Not many folks will use your services the very first time they come across your company. If used correctly and consistently, direct mail campaigns will increase the awareness of your customers over time; but you have to be patient.

Embrace CRM for Real Estate

Choosing the best CRM (Customer Relationship Management) tool is critical to the implementation of real estate agent’s marketing strategy. As a realtor, developing comprehensive database is imperative to both the growth and management of your business. A CRM system will take care of time-consuming but crucial tasks such as sending email newsletters and posting on social media as you focus on selling real estate. Choose a good CRM that suits your budget and business needs. It’s a competitive world out there, and you have to take every advantage available or risk falling behind.

Keeping Your Home and Family Safe With Corner Guards

Small children are both naturally curious and notoriously uncoordinated. Therefore, they will gladly walk or run into a wall or fall down and hit their head or another body part on a sharp corner. To protect your children from themselves and the condo from your children, it may be a good idea to have stainless steel corner guards installed in your home.

Corner Guards Are Relatively Easy to InstallA corner guard can be installed in a home or in condominiums with relative ease. All you need is a pencil to mark where the guard should go, a drill to make holes for the screws and a screwdriver to to insert them. You will also need to wipe down the wall and the floor to get rid of any dust or plaster that may have fallen.

They Are Effective for Protecting Walls in Condos

When you own a condo, it is in your best interest to maintain it as best you can. If there are holes or marks on the walls, it may signal to a prospective buyer that it may not be worth the price that you are asking for it. To some, small cracks and holes in the wall are signs of significant wear or possible water or other issue inside the walls that cannot be seen.

These Guards May Prevent the Spread of Airborne Irritants

Corner guards may be useful for protecting your children and yourself from airborne irritants or other particles in the air that could be harmful to their health. It is common for an issue called filtration soiling to occur in rental homes where walls near baseboards are not properly sealed. Dust, mold and pet dander can then be sucked up through the wall and spread throughout the home.

They Don’t Need to be Ugly or Intrusive

Stainless steel corner guards should be on your list if you are doing kitchen or any other types of renovations in your home. It may be possible to stain or otherwise treat them to better blend in with the rest of the room. However, the stainless steel material may be perfect as it is for those who desire a postmodern look or for landlords who prefer function over style for their tenants.

Corner guards offer a combination of function and style that will keep your family safe from sharp edges and your walls safe from excessive scuffs and cracks. Whether you are planning minor upgrades for your home or want to completely renovate a condo or rental property, they should be a part of any plan to make your property a safer one to live in. For additional resources, visit the Boss Corner Guards blog.

Understanding Your Debt to Income Ratio

When you apply for mortgages for the first time, you will undoubtedly learn many new financial terms that you previously were not familiar with. One of these terms is the debt to income ratio, and your lender may inform you that your ratio is too high to qualify for a specific loan amount or that it looks great for the loan amount you are requesting. By learning more about what this ratio is, you can take greater control over your loan request.

What is Your Debt to Income Ratio?
Your debt to income ratio is calculated for the purposes of mortgages as well as other loans that you may apply for, and each lender has a different maximum ratio that they are looking for. It is common for the ratio requirement to be 36 percent or less, but there is some flexibility in this based on different loan programs. The ratio is calculated by adding up all of your monthly expenses and dividing this figure by your total gross income. The monthly expenses include only recurring debt payments, such as credit card payments, auto loan payments, alimony and child support and more. It does not include utilities, child care payments and other non-debt payments. Keep in mind that this ratio also includes the new payment on your house, and this includes the principal and interest as well as the mortgage insurance and property taxes.

Why Is the Ratio Important?
Through underwriting your mortgage request, the lender wants to ensure that the property you are buying is affordable for you. Each lender has their recommended ratio requirement that they use to determine your financial health. The higher your debt ratio is, the more challenging it may be for you to make the mortgage payment on time each month. If your ratio is too high, you may be asked to pay off debt and to close some accounts to avoid recharging debt to those accounts. Because the property insurance is factored into the debt to income ratio, it can also be helpful to shop around for a lower insurance premium if your ratio is tight. On the other hand, if your ratio is very low, you may easily consider applying for a larger loan amount. This may be by purchasing a larger house or by making a smaller down payment.

As you can see, your debt to income ratio plays a major role in your mortgage decision. You should speak openly with your loan representative about what your current ratio is as well as what the lender requirement is. This will help you to make more educated decisions about how to proceed with your loan request. For those of you interested in learning more, there are more resources to be found on the WFCU Credit Union website.

Use Leak Detection Equipment to Save Money

If you are like other homeowners, the mere thought of having to pay for unexpected plumbing bills can strike you with fear and dread. Most homeowners do not budget for unexpected home repair bills, such as those related to a plumbing leak, so you may not be financially prepared to deal with your current issue. While you may still need to pay for leak detection and repair services from a plumbing company, you can save money on your total bill when you look for a plumbing company that uses leak detection equipment. This is specialized equipment that is used to identify leaks using sonar, moisture detection or video without causing damage to the home.

Identify Hidden Leaks
One of the most significant ways that individuals can benefit from the use of leak detection equipment is through the identification of hidden leaks. Some homeowners may suspect that they have a leak because their water bill is higher than normal, they hear a drip in the walls or they have noticed other signs. However, they may not know where the leak is. This leak can cost a homeowner money through higher water bills. More than that, other plumbers may use physical means to locate a leak, such as by tearing down walls. This process adds to the total repair costs.

Complete Diagnostics More Quickly and Easily
Through the use of leak detection equipment, you can more quickly and easily identify the presence of a leak. This includes leaks that are in the ground outside the home, in a slab foundation and in other hard-to-see places. Many plumbers charge an hourly rate for labor, so the ability to quickly diagnose a leak can lead to a faster overall repair process. This means cost savings for the homeowner.

Pinpoint the Location of the Leak
Some plumbers who use advanced leak detection equipment may also use trenchless pipe repair process, such as relining a leaking pipe from the interior. This type of diagnostic and repair process means that the leak does not physically need to be accessed. No walls need to be torn down, for example. Even if this process is not suitable for the repair of your leak, the ability to pinpoint the location of the leak will minimize the amount of damage that needs to be done to the home to access the leak.

As you can see, there are different processes available for diagnosing and repairing leaks. As a homeowner, you understandably want your leak repaired in the fastest way possible while minimizing extra damage to the home. When you want the best results for your service, look for a plumber who offers leak detection equipment. There are useful references available if you visit the Toram Plumbing and Mechanical website.

Making Your Condos Interior Painting Less Stressful

Interior painting is one home improvement project that can quickly refresh the interior of most condos or homes for relatively little money and time. It is, however, important to pick the right painters as well as consider several other important factors.

Probably the most cost-effective ways of re-decorating condos is doing it yourself. When you take the Do-It-Yourself approach, this can be between $200 and $300. However, it is, important to remember the time factor when doing the painting yourself.

Hiring a Professional

Professional painters will no doubt give you a top finish. Typically, they will provide most of what the project requires in terms of supplies, but they can also agree to charge labour fees only if you supply the materials. In Canada, the cost of painting an average size room can range anywhere between $380 and $790, without counting the ceiling, trims and the paint cost.

It is, therefore, vital that the contract should clearly define what the painters will do and the kind of products to be used. Areas to include are the type of surface preparation, primer type, the priming, and the paint brand. To avoid stressful disagreements after the job, include in the contract the number of coats of paint to be done.

Organize Your Furnishings In Advance

Whenever possible, ensure the areas to be painted are empty of belongings and furnishings. This makes it possible for the person painting to paint all parts properly, without the need to spend valuable time covering and moving furniture etc.

If your furnishings and furniture cannot be moved out, try moving them to the center of the room and cover all large items before the painters arrive. You can also save more time by covering the flooring using “poly” sheets.

Removing and shifting heavy furniture may actually not be part of the estimates received from painter. If you are unable or not in a position of doing it, inquire whether the painter will add any additional charge.

Give Painters Space

If you want the entire home painted all at once, the best approach, whenever possible is to either plan on staying elsewhere or take a short vacation for the duration of the job. This is particularly important if your condo has staircases to be painted. This allows the professional painter to properly cover up everything nicely before starting the work, protecting your belongings. This also helps in speeding up the clean-up after work.


Painting is among the easiest and quickest ways of giving your condo’s interior a beautiful facelift. Fortunately, today interior painting doesn’t necessarily have to cost you a leg. With a well-planned DIY job, you can have a beautifully painted condo at less cost. If you want a professional finish, engage expert painters at a slightly higher cost. For more information, visit the Absolute Home Services blog.

How to Choose a Condo That Feels More Like a Single-Family Home

There are a lot of benefits of buying a condo. For one thing, in large cities like downtown Toronto, it can be a whole lot easier to find a multi-family residence than a single-family home. Plus, buying a condo can be a whole lot cheaper and can provide you with a lot of amenities that you might not be able to enjoy if you buy a single-family residence.

Even though you might understand and value the benefits of buying a condo, however, you might feel that condos feel a little less personal and “homey” than a single-family residence. Luckily, if you are looking for condos for sale in Toronto and want a home that feels more like a single-family residence, following these tips can help.

Look for a Smaller Community

When many people think about condos, they think about long, sprawling buildings in huge communities. Even though you can certainly find plenty of these in downtown Toronto and elsewhere across the country, they aren’t your only option. Instead, consider looking for smaller condo communities, which can provide all of the same benefits but can be a whole lot smaller. This can be comforting for someone who is looking for a quieter home.

Search for Well-Constructed Condos

Not all condominiums are created equally. If you choose a cheaply built condo, you might find yourself in accommodations that don’t feel much better than the cheap lofts that you might have rented when you were in college. Plus, a condo with cheaper construction can also be a lot noisier, meaning that you might be able to hear your neighbors a whole lot more. Consider spending a little more money to buy a condo that is truly well-built and that you can count on for both comfort and for property value retention in the future.

Find a “Private” Yard

Sure, you probably aren’t going to find a condo with a big yard anytime soon. However, many condominiums do have private patios or small backyards that you can enjoy. Consider looking for one with a little more outdoor space — and hopefully with fencing on both sides, which can provide you with a lot more privacy from your neighbors — so that you can enjoy more of a single-family home and lot feel. With some of these condos, the yard and patio areas are large enough that they are almost comparable to the single-family homes that are built on tiny lots in big neighborhoods!

If you were hoping for a single-family home but have found that a condo is the best choice due to cost, location or a host of other factors, you should know that you don’t have to give up on the idea of buying a home that you will love. Instead, consider these tips so that you can find a condo that will at least partly meet your preferences. You can learn more by visiting Reza Afshar Real Estate.

A Closer Look At Licensing and Certification Requirements for Movers

Hiring movers to assist with relocation plans is one of the top steps you can take to prepare for a move, and this holds true whether you are planning a commercial or residential relocation. The services of a reputable and established moving company can be invaluable on moving day, providing you with the full level of support you need to handle even the most strenuous moving projects with ease. They provide services that range from packing and storage to loading and unloading the truck. Before you select the right movers to hire for help on your upcoming moving day, you may be wondering what licenses and certifications are available for moving companies in your area.

Certifications for Moving Companies
The American Moving and Storage Association is one of the most popular and reputable industry associations for those who are planning to move into our out of the United States from Canada. They provide moving companies with the Promover certification, and many of the top companies available throughout the country and beyond have this certification. The certification process for this organization includes being a member in good standing for at least 18 months, signing a stringent agreement and passing a background check. Keep in mind that this is one of several certifications available for moving companies. For each one that you come across, simply research the certification process to determine how stringent the requirements are to become certified. This will help you to determine if the certification is worthy of helping you to make a good buying decision when choosing a mover.

The Licensing Requirements for Movers
The licensing requirements for movers varies from location to location. In most cases, moving companies at minimum need to have the right license to drive a large truck, and they also must be insured or bonded to work in this field. You can review your location’s minimum requirements as a first step. Keep in mind that some locations require moving companies to take training and educational classes before being issued a permit. When you review the license or permit, ensure that it is valid by date. You can also check with the issuing organization to ensure that the company is in good standing with them.

These may seem like unnecessary extra steps when selecting movers to help you on moving day. After all, you may be most concerned with cost of services, available services and consumer reviews. These are important factors to review as well, and each of these points should be taken into consideration when making a final hiring decision. Keep in mind that your moving company will be responsible for the care and transportation of everything you own on moving day, so you simply cannot do too much homework when deciding who to trust with this important task. To learn more, visit Hudson Movers.

What are Your Options if You Can’t Afford to Buy a House?

Realizing that you cannot afford to buy a house can be quite unsettling. After all, there are a lot of things to hate about renting, such as the fact that you are making payments on a home that you will never own and that you may have to move out on relatively short notice if the property owner asks you to. If you think that your situation is hopeless and that you will never be able to buy a house, however, you should know that there are options out there. These are a few that you might want to look into.

Buying a Fixer-Upper

Sometimes real estate agents can help people find really affordable homes and condos that are in need of a lot of work. These houses are often sold at very low prices, and you might even be able to save up enough money to buy one of these houses in cash. You may also be able to look into other financing options that are a bit easier to qualify for, even with a lower credit score. Buying a fixer-upper can be a whole lot of work, but it can be totally worth it when you’re able to own your own home for a price that you can afford.

Purchasing a Mobile Home

A mobile or manufactured home can be a wholelot cheaper than a stick-built house. Even though these homes have a bit of a stigma, they have improved a lot over the years and have become a lot more popular. Some of them are very nice, making them a good option to look into if you’d like to find an affordable home that is right for your family.

Choosing a Rent to Own Option

Another option is to look into a rent-to-own home. In these situations, you rent a home from a landlord in a similar way that you do any other time. However, part of your rent payment will be set aside and saved to go toward a down payment. In a certain length of time, you will be expected to secure your own financing for the house. If you are working on your credit score, this can be a good option for you, especially since you will have help in saving up your down payment. If you talk to a realtor, you can find out more about Toronto real estate options that are available in a rent-to-own type of situation.

Even though you might think that you will never be able to buy a home of your own due to financial reasons, this does not have to be the case at all. If you look into one or all of these options, you might just find one that will work out well for you. You might be interested in learning more at the Slavens & Associates website.